Marketing · Resume
Marketing resume guide
Marketing resumes convert when channels map to pipeline or revenue — not vanity metrics alone.
What to prove
- Scaled paid search CAC down 19% while holding MQLs flat through query clustering.
- Launched a webinar series that sourced 140 SQLs in two quarters.
- Rewrote site messaging with product; demo requests +27% month over month.
Core skills
SEO · Paid acquisition · Lifecycle email · Analytics · Positioning
Related
Resume workspace workflow
Same product, different entry points. Move from build → score → match keywords → optimize → cover letter → apply.