Course Adoption Marketing Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Course Adoption Marketing Manager based in the United States. Drive the marketing strategy and market presence of a portfolio of higher-education learning products by shaping positioning, messaging, and go-to-market initiatives. In this role, you will influence how academic resources are adopted by institutions, instructors, and learners through data-driven insights and innovative marketing strategies. Working across editorial, sales, and marketing teams, you will translate audience needs and market trends into impactful campaigns that strengthen product visibility and long-term performance. This position offers the opportunity to combine brand strategy, customer insights, and education-focused marketing to make a meaningful impact in the academic publishing space. The ideal candidate is a strategic thinker who enjoys collaboration, creativity, and building solutions that connect products with their audiences.